Brand & Marketing Experience
Developing a human-centered visual identity for Oracle Consulting’s AI World experience.
Brand Identity / Brand System / Campaign
Image credit: Oracle
Expanding across physical and digital experiences, the brand system included large-scale environmental graphics, executive presentations, social campaigns, invitations, and brand artifacts.
In collaboration with the marketing team, audience insights informed the brand experience for a flagship event that welcomed more than 20,000 attendees from around the world.
